Man what a day!!! Over the past 12 hours i’ve read a dozen posts on “Twitter vs Friendfeed” and “Everyone is leaving Twitter” blah blah blah.
FriendFeed enables you to keep up-to-date on the web pages, photos, videos and music that your friends and family are sharing. It offers a unique way to discover and discuss information among friends.
It’s interesting cause a lot of people have been chatting about Friendfeed over the last week. Michael Arrington from Techcrunch wrote about it, iJustine who is the Internet wrote about it, TechTicker wrote about it, & several other posts & “influencers” in the Social Media world have talked about it. Jeremiah Owyang who is a Sr. Analyst at Forrester Research also wrote about that actually inspired me to write this post & do the Video below (more about his post below).
Techcrunch talks about how much more interesting the conversations are on FriendFeed vs Twitter (which to me are a HUGE part of Social Media), iJustine is talking about “who will go mainstream first – Twitter or Friendfeed” and “asks does it really matter”, and a few others are chiming in.
Check out my thoughts on this 8 Minute video on FriendFeed:
Its very interesting because with Social Media, things change so fast so you can’t focus on the “Social Technologies” but focus on the “Social Touch” side of things, the people, the conversations, the relationships, then figure out which technologies would best fit you.
There’s so many technologies out there and guess what, you don’t have to be on all of them to succeed in Social Media Marketing. I promise.
Listen, I LOVE Twitter, it’s really helped my business & I’ve made some tremendous advancements in my business just become of the little tool. This is NOT about who’s better. Twitter sure has been having some issues over the last few weeks & some of the functionality has been taken away for periods of time, etc. That’s inconvenient for the folks that spend 8 hours a day on Twitter. LOL
Not only is FriendFeed a GREAT solution for when Twitter is down, I think the concept and what FriendFeed is up to is pretty outstanding. They just “get it.”
So back to Jeremiah’s post about the “Herding Behavior on FriendFeed.” A couple more folks who are at Forrester (Charlene Lie & Josh Bernoff) wrote a book called “Groundswell – Winning in a transformed by social technologies” that talks about what Jeremiah referred today in his post. He talked about the Social “Technographics” which is a tool to allow people in business to examine and then create strategies based on the groundswell tendencies of any group of people.
The Social Technographics ladder represents a group of consumers more involved in the groundswell than the previous steps. Take a look at the image below:
Jeremiah says that…“aaside from aggregating content (you can see all my tweets, flickr, digg, upcoming, blogs on one stream) you yourself can be a creator, critic, collector, joiner, or spectator.”
It’s too soon to see who will go mainstream first, and if FriendFeed will do what Facebook did to Myspace, or predict any of those type of things, the one thing that is for sure is that FriendFeed’s concept is RIGHT ON. I think this is where social media is going as having all these tools, sites, etc in one place makes it easier to:
- be more productive (not having to login to 20 different sites)
- monitor you or your brand
- research & staying ahead of the pulse
Who’s to say that Twitter or FriendFeed won’t go under tomorrow, that’s irrelevant, the point is that FriendFeed is onto something with their concept and if the influencers are attracted to it, there’s definitely something to say about it.
Over the next week or so I’m going to be playing with it & will write about my thoughts about it.
What are YOUR thoughts about FriendFeed so far?
Please make sure to also leave your FriendFeed URL.
I’ll start http://FriendFeed.com/successfool
Stay Hungry – Stay Foolish
Image source, Forrester and FriendFeed, screenshot taken by me